//Industries

Financial Services

Comprehensive financial analysis and strategic consulting for banking, insurance, and investment sectors.

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//Industries

Financial Technology (FinTech)

FinTech is revolutionizing how individuals and businesses access financial services through technology, promoting financial inclusion, speed, and transparency.

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//Industries

Healthcare & Pharmaceuticals

Specialized consulting for healthcare institutions, pharmaceutical companies, and medical device manufacturers.

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//Industries

Technology & Telecommunications

Digital transformation strategies and technology implementation for modern enterprises.

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//Industries

Industri Kreatif Digital

Industri Kreatif Digital mencakup berbagai bidang seperti desain grafis, animasi, produksi konten digital, ilustrasi, dan pengembangan produk visual interaktif berbasis teknologi.

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//COMPANIES THAT TRUST US

Unilever
Cocacola
Mondelez Internasional
Reckitt Benckiser
Unilever Food Solutions
Delta Djakarta Tbk
Danone Nutricia Early Life Nutrition
Biersdorf
Danone Waters
Multi Bintang
Kraft Heinz
Sasa Makes life tastier
Jaddi Foods
Indofood the symbol of quality foods
PSU Food Resources solutions
3M
Bank Indonesia Bank Sentral Republik Indonesia
Telkom Indonesia
Pupuk indonesia Holding Company
Dupont
OJK Otoritas Jasa Keuangan
Indosat Member of ooredo group
Pupuk inkandar muda
Cargill
Mandiri Syariah
Excelcom
Pupuk Kujang Cikampek
mla Meat & Livestock Australia
Adira Finace
Elnusa
Bayer
DSM Bright Science Living
BFI Finance
Bakrie Telecom
Monsanto
Blue Scope Steel
Jaya Property
NTT Data
Mulia Group
PP Construction & Invesment
Gojek
Semen Indonesia PT Semen Indonesia
Semen Indonesia PT Semen Indonesia
Shopee
Boston Scientific
Olive Young
Henkel
SAI
CNCIC
Accenture
APP
Shell
Mitsubishi Motors
United Tractors
Pertamina
Trakindo Cat
Castrol
Astra Internasional
KAMAZ
Evalube Lubricants
Auto 2000 Member of Astra
Petronas
Timken
Unilever
Cocacola
Mondelez Internasional
Reckitt Benckiser
Unilever Food Solutions
Delta Djakarta Tbk
Danone Nutricia Early Life Nutrition
Biersdorf
Danone Waters
Multi Bintang
Kraft Heinz
Sasa Makes life tastier
Jaddi Foods
Indofood the symbol of quality foods
PSU Food Resources solutions
3M
Bank Indonesia Bank Sentral Republik Indonesia
Telkom Indonesia
Pupuk indonesia Holding Company
Dupont
OJK Otoritas Jasa Keuangan
Indosat Member of ooredo group
Pupuk inkandar muda
Cargill
Mandiri Syariah
Excelcom
Pupuk Kujang Cikampek
mla Meat & Livestock Australia
Adira Finace
Elnusa
Bayer
DSM Bright Science Living
BFI Finance
Bakrie Telecom
Monsanto
Blue Scope Steel
Jaya Property
NTT Data
Mulia Group
PP Construction & Invesment
Gojek
Semen Indonesia PT Semen Indonesia
Semen Indonesia PT Semen Indonesia
Shopee
Boston Scientific
Olive Young
Henkel
SAI
CNCIC
Accenture
APP
Shell
Mitsubishi Motors
United Tractors
Pertamina
Trakindo Cat
Castrol
Astra Internasional
KAMAZ
Evalube Lubricants
Auto 2000 Member of Astra
Petronas
Timken

//WHO WE ARE

A Boutique Consulting Firm That Transforms Market Insights Into Scalable Growth Strategies Across Southeast Asia

With deep expertise in research and strategy, Qasa Consulting helps businesses decode market complexity, understand customer behavior, and uncover untapped opportunities—enabling smarter decisions and sustainable growth across the region.

Modern office interior with bonsai plant, floor lamp, and meeting table
50+ market studies completed
Trusted by
30+ International & National companies
Based in
Jakarta & Bogor, serving Southeast Asia
Industries
FMCG, Retail, Banking, Automotive, Tech & more
//OUR APPROACH

How the Qasa Method™ Helps You Win in Competitive and Rapidly Changing Markets

We go beyond generic data. Our proprietary approach, the Qasa Method™, connects market intelligence with clear business strategy — so you can move fast and confidently.

Understand the Market

Trends, size, dynamics

Map the Competition

Who's doing what, and how you win

Decode the Customer

Needs, behavior, friction points

Navigate Policy & Tech

Stay ahead of change

Industries
Where Insight
Meets Impact.

We partner with businesses in fast-evolving sectors—where consumer behavior, innovation, and disruption define the pace of change.

See All
Financial Services Financial Technology (FinTech) Healthcare & Pharmaceuticals Technology & Telecommunications
Industri Kreatif Digital Manufacturing & Industrial Retail & Consumer Goods Energi Terbarukan
//What We've Done

Real Impact, Real Results — Proven Growth Backed by Insight

At Qasa Consulting, we don't just deliver research — we deliver transformation. Our insights have helped clients across industries take confident actions that lead to measurable business success.

Telecommunication
Telecommunication

Increased Data Plan Adoption by 27%

We partnered with a leading telecom company to understand why customers were dropping off mid-funnel. Through behavioral analysis and segmentation, we identified pricing perception issues and campaign misalignment. A revised product strategy and communication rollout led to a 27% uplift in adoption within 3 months.

Retail
Retail

Reimagined Store Layouts for Deeper Engagement

A prominent retail chain was struggling with foot traffic-to-sales conversion. Qasa conducted observational studies and customer flow mapping to uncover layout inefficiencies. The result? A redesigned customer journey and improved product placement that boosted engagement and lifted basket size.

Banking
Banking

Launched a Gen Z Savings Product with Confidence

A major bank wanted to attract younger customers but lacked clarity on their financial habits. We ran a mix of qualitative and quantitative research to uncover Gen Z's values, trust points, and digital expectations. The findings shaped product design, tone, and launch strategy — resulting in a successful rollout and strong early adoption.

//Market research Services

QASA Market Research Services That Turn Data Into Business Clarity

At Qasa, we deliver tailored market research to help you truly understand your environment — from consumers to competitors, from market trends to channel dynamics. Our insights drive smarter strategies and sharper decisions.

Competitive Intelligence Power

Struggling to stay competitive?

B2B Growth Assessment

Discover and capitalize on the significant growth opportunities within the Business-to-Business (B2B) sector.

Entry Strategy

Navigating Complex Market Entrances with Precision and Expertise

See All
//Consulting Services

QASA Consulting Services That Solve Your Company Problems

At Qasa Consulting, we help businesses turn market insights into bold strategies and measurable outcomes.

Growth Power Accelerator

Growth Power Accelerator

Unlock Your Business’s Growth with Actionable Insights and Proven Strategies

Go to Market Strategy

Go to Market Strategy

Pursue growth opportunities by strategically enhancing and expanding your distribution network

See All
//Insight

Data-Driven Perspectives for Smarter Business Decisions

Fresh thinking to help you navigate change and lead with confidence.

Digital Transformation Trends in Southeast Asia
Technology
Digital Transformation

Digital Transformation Trends in Southeast Asia

An in-depth analysis of digital transformation trends across Southeast Asian markets and their impact on business strategies.

02 June 2025
Consumer Behavior
Retail

Consumer Behavior Post-Pandemic: A New Normal

Analyzing the permanent shifts in consumer behavior following the global pandemic and their implications for businesses.

07 June 2025

E-Commerce Growth
Supply Chain
Risk Management

Supply Chain Resilience in a Volatile World

Strategies for building resilient supply chains that can withstand global disruptions and maintain operational continuity.

07 June 2025

E-Commerce Growth
Technology
Consumer Behavior

Tren Konsumen Gen Z di Indonesia Tahun 2025

Insight ini mengulas pola konsumsi Gen Z dalam ekosistem e-commerce, termasuk kategori yang paling diminati dan pendekatan pemasaran yang efektif.

27 June 2025

E-Commerce Growth
See All
//Alumni

Qasa Alumni Network: Built on Shared Growth, Connected for Life

Our alumni are changemakers, innovators, and leaders across industries. The Qasa Alumni Network keeps us connected—through opportunities, insights, and lifelong collaboration.

Dr. Sari Wijaya

Dr. Sari Wijaya

CEO - TechnoInnovate Indonesia
Michael Chen

Michael Chen

Managing Director - Strategic Capital Partners
Rina Kusuma

Rina Kusuma

Head of Marketing - Global Consumer Brands
James Rodriguez

James Rodriguez

Senior Consultant - McKinsey & Company
Lisa Wang

Lisa Wang

Founder & CEO - GreenTech Solutions
Arif Rahman

Arif Rahman

VP of Operations - Indonesian Manufacturing Corp
Emma Thompson

Emma Thompson

Research Director - Global Health Institute
David Park

David Park

Technology Lead - Silicon Valley Innovations
See All
//testimonies

What Clients Say About QASA

Our clients' success stories speak to the impact our research and consulting services have on their businesses.

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Amanda Kusuma

“Qasa helped us understand shifting consumer behavior post-pandemic. Their insights were instrumental in reshaping our retail strategy and boosting in-store engagement.”

Amanda Kusuma

PT Indotama Retail Group
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Rudi Hartanto

“Qasa’s insights helped us confidently expand our category and grow our brand faster than expected.”

Rudi Hartanto

Nusantara Food Services
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Michelle Tanuwidjaja

“The research was thorough, the insights were real, and the strategy was actionable. That’s rare.”

Michelle Tanuwidjaja

AutoOne Group
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Aditya Prasetyo

“We had the data, but not the direction. Qasa translated our fragmented information into a clear growth roadmap. It changed the way we think about our market.”

Aditya Prasetyo

Mandala Digital Commerce
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Zahra Fatimah

“The Qasa team understood our industry nuances right away. Their analysis helped us sharpen our positioning and connect better with our core customer base.”

Zahra Fatimah

Global Telekomunikasi
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Budi Santoso

“They didn’t just tell us what was happening — they showed us why it mattered and what to do next. That level of insight is what sets Qasa apart.”

Budi Santoso

Bintang Bangunan
//Let's Talk

Ready to discover your next growth opportunity?

Speak with our team about how we can support your brand through data, insight, and actionable strategy.

Let's talk about how we can assist.

//UNLOCK DEEPER INSIGHT

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Make Smarter Moves.

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With more than 22 years of experience, we assist clients in navigating the fast-changing and highly competitive market landscape

Jakarta Office

Jl. Walter Mongosidi No. 24A Petogogan,
Kebayoran Baru, Jakarta Selatan, 12170

info@qasaconsulting.com
+62 217236901

Bogor Office

Jl. Papandayan No. 23 Babakan Bogor
Tengah, Bogor 16128 Jawa Barat, Indonesia

info@qasaconsulting.com
+62 251 8322939

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